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Dec 07, 2018 03:48

Black Week – buy without the bye bye

By Cecilia Granath

Black Week can be a nightmare for ecommerce sites. If they go down, companies can lose millions of SEK in sales. Shoppers go elsewhere, and brands could end up in the news – for the wrong reasons. We’re happy to report that our ecommerce customers exceeded sales, while our sites exceeded our...

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Nov 23, 2018 01:45

Black Friday – shop without the drop

By Cecilia Granath

Your customers’ purchases should set the limit, not your site. Thinking about your ecommerce site performance on peak shopping days like Black Friday is becoming more important. It makes sure you take better care of your customers, and ultimately better care of your brand. You want people to...

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Nov 07, 2018 10:40

Meet Avensia at ARKAD, the largest career fair in Scandinavia

By Ulrika Stroth Karlsson

On the 14th and 15th of November, Lund University, Faculty of Engineering will be crowded with thousands of students and exhibitors eager to meet new people and seize future opportunities, at ARKADthe largest career fair in Scandinavia. Avensia will be there and we are hoping to meet you who...

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Sep 21, 2018 03:14

The Swedish e-com market and the importance of strategy

By Ulrika Stroth Karlsson

In an excellent article about Swedish e-commerce, where the Beaconomist (in Swedish) talks with some of the major players in the field, about consumer demands, competition, trends and Amazon, it becomes apparent to the reader that the market for e-commerce solutions and products is thriving. The...

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Sep 17, 2018 01:02

Driving Norwegian digital competitiveness

By Anders Andersson

Last week we visited our neighbors in the west at LOAD, one of Norway’s largest events in eCommerce and digital trends.

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Jun 21, 2018 01:37

Embracing EDI

By Tobias Bergström

EDI may be an old technology, but if it's already there, it is often a super-efficient way to do business.

EDI can be defined as the transfer of structured data, such as supply chain, inventory and retail data, by agreed message standards, from one computer system to another without human...

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Jun 15, 2018 03:28

Personalization and protection of personal data - how does it add up?

By Ulrika Stroth Karlsson

As e-commerce tech nerds and advisors in all fields of commerce, we at Avensia are strong advocates of the notion of Unified Commerce. In short, it means setting up your systems and your organization to create a customer experience that is coherent across all channels, to reach out to the right...

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May 15, 2018 09:42

5 keywords to futureproof your marketing efforts

By Alexandra Dornérus

In the digital marketplace, where we simply have to be to do commerce today, most companies have started to gather data about their customers. Data they could use in their marketing activities to be one step ahead of their competitors. But many marketing departments are still just being reactive...

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Apr 26, 2018 02:57

Meet the Avensia commerce and business advisory team!

By Ulrika Stroth Karlsson

During the last years Avensia has evolved from being an expert company within e-commerce, with focus on tech, to a strategic business partner that helps our customers with everything from high level strategic advice to implementation of innovative omni-channel solutions, continuous support and...

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Apr 13, 2018 12:24

A week focused on PIMpoint. But what is the point with PIM?

By Ulrika Stroth Karlsson

It seems to be all about PIM, Product Information Management,  this week here at Avensia.  Development of excellent e-commerce solutions is of course always ongoing, but most of our commerce advisors, business developers and  all our PIM experts are in Malmö, at PIMPoint 2018, hosted by InRiver,...

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