Recent Posts

May 22, 2019 11:44

To those who say Instagram is not for B2B players

By Alexandra Dornérus

Social media seems to be a general fear for B2B companies – many only go as far as LinkedIn. Nothing wrong with LinkedIn, it is an important channel, but there are more channels and more reasons why your company should be present there too. Having a strong online presence will provide additional...

Read More

May 14, 2019 02:27

Who should answer your customers’ questions? A man or a machine?

By Tobias Bergström

In a time where so much of interactions are digitalized and automated, your customers sometimes need to be able to communicate with your company’s humans directly. This communication should not be neglected as a very powerful marketing channel.  

Our society is changing. More aspects of our...

Read More